ASH IP invests in digital services firms with a focus on software engineering, data and analytics, and marketing technologies. We make control investments in profitable firms generating between $25-$50 million in annual revenue.
ASH V1, LLC, an affiliate of ASH IP, acquired Tin Roof Software (TRS) in 2018 for $55 million. TRS was Atlanta’s leading outsourced software development company, with blue chip customers including Chick-fil-A, Cox Communications, and Delta. ASH V1 helped TRS expand and diversify its customer list which helped the company double in size in less than two years.
Born in Brooklyn and raised in Queens, New York, upon graduating high school, Natasha decided on college in Ohio at Youngstown State University where she majored in Organizational Communications with a minor in English. Post-graduation, Natasha returned to New York where she began her first role as an Administrative Assistant with the Klausner Group. Her tenure at a law firm cemented for her the benefits of in-depth research, the discipline of hard work, and the importance of detail. Natasha began setting the foundation for what would be a long career as an Executive Assistant as she continued to excel in similar roles at premier firms such as McKinsey & Co., Kohlberg Kravis Roberts & Co., and Invesco where she acquired the experience and business acumen to support C-Level Executives. Natasha thrived in the challenge of fast-paced and high-volume work environments and is admired for her ability to effectively prioritize, manage logistics, and efficiently execute requests. After her career relocated her to Atlanta in support of a C-level executive at Invesco in 2015, Natasha fell in love with the city and chose Atlanta over another move with Invesco. Since then, she has served as Executive Scheduler to theChairman at the Arthur M. Blank Family Office and joins ASH from Roark Capital.
Natasha enjoys walking the Silver Comet trail with her dogs and travelling to spend time with her extended family.
Originally from Saint Paul, Minnesota, Emily escaped the snow to attend the University of Georgia’s Terry College of Business, receiving her Bachelor of Business Administration in Economics in May 2020. While pursuing her undergraduate degree, she held various leadership positions on campus, was published in UGA’s Journal of Economics for academic research and successfully completed two buy-side M&A internships.
Emily began her career as an investment banking analyst at BlackArch Partners, a leading middle-market M&A advisor, in Charlotte, NC, where she focused on sell-side engagements in the healthcare, distribution, and industrial spaces. She subsequently joined Altium Packaging, an Atlanta-based packaging solutions provider, as a Corporate Development Associate where she supported the planning and execution of inorganic growth initiatives with emphasis on acquisitions. Emily’s primary role has been in the financial analyses and due diligence of five completed and several dozen potential acquisitions, multiple capital raising exercises, real estate and asset transactions, and prospective divestitures. Joining ASH in May 2023, Emily will support the investment team with deal evaluation and execution, sourcing as well as portfolio management.
Emily enjoys playing racket sports, photography, visiting her family and volunteering with children and animals.
Dahler Battle joined ASH Investment Partners in June 2022, and assists the firm with identifying investment opportunities, due diligence, and portfolio support.
He previously worked at EduLab Capital Partners, an early-stage venture capital firm that supports data-centric companies across North America and East Asia. At EduLab, Dahler lead the Company’s proprietary sourcing efforts and portfolio development initiatives. Dahler previously worked at Village Capital, where he focused on venture capital investments in fintech, healthcare, and agriculture. Dahler holds a Masters in Data Science from UC-Berkely and B.A.s in Economics and Foreign Affairs from the University of Virginia.
Sarah Kaplan joins ASH to support the firm and its portfolio companies in operations and process design, management, efficiency, and success.
Previously she was with The Riverbend Group, a company that designs and delivers leadership development and training experiences. At Riverbend, Sarah led strategic initiatives and implemented operational improvements across sales, marketing, accounting, and human resources for the company. While with Riverbend, she also supported client engagements as a consultant, content developer, and facilitator at meetings and training events. Before Riverbend she was on the Member Experience team at World 50, a private and highly curated executive networking firm. Sarah has a B.A. from Wake Forest University.
Katherine joined ASH in 2020 and is responsible for the accounting, financial and investor reporting, and compliance functions of the firm.
Prior to ASH, Katherine was an Accounting Manager at Optiver, a leading global electronic market maker, where she was responsible for the financial and regulatory reporting for multiple domestic and foreign entities. She also previously held positions with Balyasny Asset Management, D.E. Shaw & Co., and Ernst & Young. Katherine has a Bachelor of Business Administration and Master of Accountancy from the University of Georgia and is a Certified Public Accountant.
Jack joined ASH Investment Partners in 2022 and is responsible for evaluating new investment opportunities, working with portfolio management teams on near-term operational challenges and long-term strategic goals, and sourcing and executing add-on M&A.
Prior to ASH, Jack was a Vice President at Sunny River Management, a family office investment firm focused on middle market industrial consolidation strategies. Earlier in his career, Jack was an Associate at Ridgemont Equity Partners, a Charlotte-based private equity firm, and an Analyst at McColl Partners (acquired by Deloitte), a middle market sellside advisory firm, also in Charlotte, NC.
Jack holds an MBA from the Kellogg School of Management at Northwestern University and a BSBA from the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill.
Melissa Heyman is responsible for managing the allocation of ASH resources, including the human and financial capital of the firm. She is invaluable in assessing new investment opportunities and structuring deals and provides strategic guidance to ASH’s portfolio companies.
Previously, Heyman worked as an analyst at GMT Capital, a multibillion hedge fund based in Atlanta from 2010-2016. There she was primarily responsible for overseeing the fund’s energy and retail portfolios and industry-specific strategies. From 2006-2008 she worked at The Sterling Group in Houston, an operationally minded private equity firm focused on making majority investments in manufacturing, distribution and industrial service businesses. Heyman also spent a few years at Credit Suisse, in their energy investment banking group in Houston, TX. She has an MBA from Wharton and a B.S. in Chemical Engineering from Georgia Tech.
Andy Heyman leads the growing team at ASH with a mandate to focus on investing in companies that facilitate digital enablement across a wide array of industries, and Atlanta, his hometown. Heyman’s experience in the technology space and execution capabilities come from multiple C-level roles at businesses ranging $1M-3.5B.
Heyman served as a senior executive across various technology-enabled businesses throughout his 30-year corporate career. After spending eight years at Accenture in the early 1990s, Heyman became a senior executive at privately held Radiant Systems. After a highly successful IPO a year later, Heyman held various division president roles before becoming chief operating officer of the company. He served in this capacity until NCR acquired Radiant in 2011 for 19x EBITDA. Heyman stayed with NCR, first running the combined Hospitality Divisions of NCR and Radiant before serving as division president of NCR’s Financial Services Division. As President of NCR Financial Services, Heyman’s primary responsibilities included overseeing R+D, sales, and consulting for the $3.5 billion business. He then left to become CEO of Catalina Marketing where he remained for two years before leaving to focus on ASH full time.
During his corporate career, Heyman oversaw both organic and inorganic growth including over a dozen acquisitions. Within the technology industry, he has experience with hardware, networks, software and SaaS models, marketplaces, consulting, and digital marketing. During the last two decades, he invested his family office money, most of which was generated from various liquidation events, into private businesses he felt had a unique moat, a reasonable valuation, and were run by operating partners he trusted. His private investment portfolio generated exceptional returns, which helped fuel his conviction to focus full-time on ASH in 2018 along with a remarkable group of investors.